Most SEO advice given to small Bangkok businesses is about publishing more. Before that helps, the site has to be fast, correctly structured, correctly marked up, and correctly bilingual. Otherwise you are publishing into a hole.
What this is for
Search engines misread your business
Without structured data, a search engine has to guess what you do, where you are, and what you charge. It usually guesses badly.
AI assistants cannot cite you
People increasingly ask an assistant rather than scroll results. Clean structure and marked-up facts are what make a business quotable by one.
Your Thai and English pages compete
Two language versions without correct hreflang means they fight each other for the same ranking instead of each serving their own audience.
The site is slow enough to lose rankings
Page speed is measured on real mobile devices. A site that feels fine on office wifi can be failing on 4G in traffic on Sukhumvit.
What you receive
- Technical audit: crawlability, indexation, speed, and mobile rendering
- Core Web Vitals work measured on real mobile hardware, not just lab scores
- Structured data (organisation, service, FAQ, local business) written and validated
- Correct hreflang and canonical setup for Thai and English
- XML sitemap and robots configuration
- Site architecture recommendations: which pages should exist and how they link
How it runs
- 01
Crawl and measure
The site is crawled the way a search engine sees it, and measured the way a visitor on mobile data experiences it.
- 02
Prioritise
Findings ranked by how much each one affects enquiries.
- 03
Implement
The fixes are made in the code, not bolted on with a plugin that adds its own weight.
- 04
Verify
Re-crawled, re-measured, and validated against the search engines' own testing tools, with before-and-after numbers.
Investment
Available as a one-off engagement on an existing site, or included as standard in any site I build. There is no monthly retainer. If I fix something, it stays fixed.
Common questions
- Can you guarantee first-page rankings?
- No, and anyone who does is selling something. What is controllable is whether your site is fast, correctly structured, and correctly marked up. That is what this work covers.
- Do I need content written too?
- Often yes, but that is a separate question. This service makes sure the site can rank; what you publish on it determines what it ranks for.
- Does this include Google Business Profile?
- Local visibility work is closely related and I will point out what needs fixing there, but the profile itself stays in your hands, because it is your business listing.
Find out what is holding the site back
Send me your domain. I will run the crawl and tell you the three things costing you the most visibility.